Privacy policy
This policy explains what SellerWise LLC (“SellerWise”, “we”, “us”) collects, how we use it, and the choices you have. It covers this website, the SellerWise app and dashboard, and the SellerWise connector you add to an AI assistant such as Claude or ChatGPT.
The short version
- Access is read-only by default. Nothing in your Amazon account changes unless you turn actions on, and even then you confirm every change.
- We never sell your data, use it for advertising, or use it to train AI models.
- Your data reaches an AI assistant only when you connect that assistant and ask it something.
- You can disconnect at any time, and we delete your Amazon data within 30 days.
1. What we collect
- Waitlist details. Your email address and, if you give it, your phone number when you join the waitlist, and your agreement to be contacted.
- Account details. Your work email when you sign up. When you sign in with Amazon, we also receive your name, email address and Amazon account ID from your Amazon profile.
- Amazon seller data. With your authorization through Amazon's Selling Partner API: orders, sales and settlements; inventory, shipments and listings; and fees and reviews. We don't request your buyers' personal information, such as their names, addresses or phone numbers.
- Amazon Ads data. With your authorization through the Amazon Ads API: campaigns, budgets, bids, targeting, search terms and performance figures such as impressions, clicks, spend and sales.
- Connected AI assistants. Which assistants you've connected, the access we've granted each one, the requests they send to SellerWise for you and what we return.
- Usage information. When you use the app or connector, we log activity such as sign-ins, requests, errors, IP address and browser type.
- Messages. Anything you send us, such as support or privacy requests.
We never see or store your Amazon password. The waitlist is this website's only form. Beyond it and the standard request logs our host keeps to serve and protect the site, the website uses the analytics described in Cookies and analytics.
2. How we use it
- To run SellerWise for you: sync your Amazon data, answer the questions you or your AI assistant ask, and carry out actions you've approved.
- To keep it secure and working: prevent misuse, fix problems and provide support.
- To contact you: about your account, security and changes to the service. You can unsubscribe from any email that isn't essential.
- To invite you from the waitlist: by email or phone, including calls and text messages, as you agreed when you joined.
- To meet legal obligations.
We use your Amazon data only to provide SellerWise to you. We don't sell it, use it for advertising, combine it with other customers' data, use it to build benchmarks, or use it to train or improve AI models.
3. AI assistants you connect
When you connect an AI assistant, it signs in with your SellerWise account and gets its own access. When you ask a question, the assistant requests the data it needs from SellerWise, and we send that data to the assistant's provider, such as Anthropic for Claude or OpenAI for ChatGPT, under your account with them.
From then on, the provider's privacy policy and your settings with them govern that data, including whether your chats can be used to train their models. You choose which assistants to connect, and you can revoke any of them from your SellerWise dashboard at any time.
5. How long we keep it
- Amazon seller and Ads data is kept while your account is connected. If you disconnect, close your account, or Amazon asks us to delete it, we stop collecting it and delete it within 30 days, including from backups. You can disconnect in SellerWise, or in Seller Central under Apps & Services → Manage Your Apps.
- Waitlist details are kept until we invite you, or until you ask us to remove them.
- Account details are kept while your account is open and deleted within 30 days of closing it.
- Usage logs are kept for a limited period for security and troubleshooting, then deleted.
- Website analytics are kept under the retention settings we choose in Google Analytics and PostHog, for no longer than we need them to understand how the site is used.
- Messages are kept for as long as we need them to handle your request.
If the law requires us to keep something longer, we keep only that, and only for as long as required.
6. Security
We encrypt data in transit and at rest, store Amazon and AI access tokens encrypted, and limit access to the people who need it to run the service. No system is perfectly secure. If a breach affects your information, we'll notify you, Amazon and the authorities as the law and our agreements require.
To report a security concern, email privacy@sellerwise.us with “Security” in the subject. Please don't include passwords or access tokens.
7. Your choices and rights
You can ask to access, correct, delete or get a copy of your information, or to restrict or object to how we use it. Email privacy@sellerwise.us from the email address you gave us. To leave the waitlist or stop us contacting you, reply to any message from us or email the same address. We may need to verify your identity, but we'll never ask for your Amazon password. We respond within the time the law requires, usually within 30 days.
You can also disconnect Amazon or revoke an AI assistant at any time, without contacting us.
Depending on where you live, for example California, the EU or the UK, you may have further rights, including appealing our decision or complaining to your data protection authority. We won't treat you differently for using them. Where EU or UK law applies, we rely on our contract with you to provide the service, on legitimate interests for security and support, on your consent where we ask for it, and on legal obligations.
9. Where we process data
We process and store data in the United States. If you use SellerWise from outside the US, your information is transferred there, with the safeguards the law requires.
10. Children
SellerWise is a service for businesses and isn't meant for anyone under 18. If we learn that we hold a child's information, we'll delete it.
11. Changes to this policy
We'll post any changes on this page with a new effective date. If a change materially affects how we use your information, we'll email account holders before it takes effect.
12. Contact us
SellerWise LLC
Privacy questions and requests: privacy@sellerwise.us
Everything else: hello@sellerwise.us
Our use of data from Amazon's APIs also follows Amazon's Selling Partner API and Amazon Ads API policies. SellerWise isn't affiliated with or endorsed by Amazon, Anthropic or OpenAI.